The
equality of genders was a major concern for India. Living by wide spread
superstitions and beliefs, the girl child wasn’t welcomed in home by families.
This led to huge difference in gender ratio where number of girls was less in
comparison to boys.
Taking up
the cause “Beti Bachao, Beti Padhao”, Dainik Jagran, played a vital role in
spreading the awareness among the classes and masses both. The gender inequality was eating up the
societal peace. Women were pressurised to give birth to only boys and the
sufferers were never able to voice out their pain.
Dainik Jagran
took up as its responsibility to let people know that by not giving birth to
girls or killing them immediately after birth, they are acting against the law
of nature and creating an imbalance in the society. It printed various articles
and gathered various news about the girls’ foeticide and helped people know that
they are actually killing the future of humans by killing the birth givers.
A subtle
and honest approach was acquired by Dainik Jagran to spread the buzz about the
cause and let people know that government gives basic support to people who
bring a girl child in the world. To let people realize they are following
superstitions and practicing cruelty, was a big task taken up by Dainik Jagran.
Various awareness camps were put in to reach the maximum villages and Dainik
Jagran acted as support system to “Beti Bachao, Beti Padhao” campaign.
दैनिक जागरण के समाजिक सरोकार – स्वस्थ समाज (Healthy Society) -